Questionnaire Programming

Anyone can program an online survey, but can they do it in a way that is visually appealing, encourages completion, ensures all skip logic is enabled and with the goal of reducing respondent frustration and fatigue?  We can and that’s what we do every day.

We use adaptive questionnaire logic, rotations, computations, eliminations, valid ranges, multi-question screens and more.  In the survey, we can present your audio and visual graphic material for evaluation (GIF, JPEG, AVI's and Macromedia Flash files).

Our advanced programming techniques can also help to improve respondent engagement -

  • Sliders
  • Drag & drop
  • Card sort
  • Image mapping
  • Mouse-over definitions
  • And more

For customer satisfaction or web intercept surveys, Nielsen Opinion Quest can be transparent if you need.  Your logo and your client’s can authentically identify who the survey is for.  We can even mirror your online ‘look and feel’ to make the survey a smooth transition.


Check out our survey demo >